AI data loss prevention

Let your team use AI without handing it your data

Your employees paste work into AI tools every day. Sometimes that work contains a customer, a patient or a card number. Itzal catches it on their own device, before it is sent.

ON THE DEVICE mTLS RECORD
The message stays left of the line. Only its shape crosses.
Policy mapped to HIPAA GDPR CCPA PCI DSS FERPA GLBA SOX Your own rules

The cost of doing nothing

Your employees are already pasting company data into AI

The only open question is whether you can see it, on devices you already manage, today.

Blocking it does not make it stop, it only makes it invisible.

MANAGED DEVICES Sanctioned tool you can see it Personal account nothing is recorded
Close to a third of workplace ChatGPT use already runs through personal accounts a security team cannot see at all2.
$4.44M

average cost of a data breach in 20251

+$670K

added to that when shadow AI is involved1

63%

of breached organisations had no AI governance policy1

  1. 1IBM, Cost of a Data Breach Report 2025: global average cost, the shadow-AI premium, and the governance-policy gap. ibm.com
  2. 2Cyberhaven Labs, Sensitive Enterprise Data Is Flowing Into AI Tools at Scale, February 2026, 32.3% of workplace ChatGPT usage happens through personal accounts. cyberhaven.com

What it does

It checks the box people type into, in the instant before the send

Banning AI tools moves the problem to a phone you cannot see. Itzal sits on the device instead and checks the box people type into, in the instant before the send.

If it finds something, it warns the employee or blocks the send outright. Your security team gets a record saying what kind of data it was. The message itself never goes anywhere.

Illustration. The data shown is invented.

An employee pastes a customer record into an AI chat tool. Itzal checks the text on their own device, finds a social security number and a card number, masks both, blocks the send, and reports an event to your console that contains no readable customer data.

Where it sits

A single checkpoint on the device, before anything leaves

One checkpoint on a machine you already manage. It reads, masks, and records the finding without the message.

  1. 01

    What it sees

    Everything handed to an AI tool, at the moment it is handed over.

    • Typed and pasted text
    • Word, Excel and PowerPoint
    • Screenshots and images
    • Any other file

    In Chrome, Edge, Firefox and Safari, and in the desktop apps on macOS and Windows.

  2. 02

    On the device

    Four layers read the line and tag what they find.

    1. Patterns
    2. Context
    3. Frameworks
    4. Your policy

    Nothing is sent anywhere for the decision, and nobody’s message waits while it is made.

  3. 03

    What leaves

    The send itself and a record, neither of which is the message.

    The send itself, with the identifier already replaced.

    A record, over mTLS. Four fields and no fifth one holding the text.

Wherever it was going 23 destinations

  • ChatGPT
  • Claude
  • Gemini
  • Copilot
  • Perplexity
  • Grok
  • Gmail
  • Outlook
  • Drive
  • Dropbox
  • OneDrive
  • Slack
  • +11

Itzal does not connect to any of these. It watches the drop, the paste and the file picker on the AI tool itself, so a document is read where it is handed over, whatever it was synced from.

Who actually needs Itzal

If your company has employees and a browser, you qualify

In healthcare, higher education, insurance or banking you already know this is yours: a compliance officer is forced to ask the question out loud, because HIPAA, FERPA, GLBA and state regulators make them write the answer down.

The regulation is what differs between industries. The exposure does not. Every company has something worth protecting, and none of it checks its own industry code before landing in a chat window.

A clinician working at a laptop in a clinic, surrounded by floating interface panels

Healthcare

Clinicians summarise notes and draft appeals in a chat window.

Patient records leave with the prompt, and with the file attached under it.

Read the healthcare page
A student reading a page at a desk stacked with books, surrounded by floating interface panels

Higher education

Marking, admissions and research all happen on the same laptop.

Student records and work still under embargo go out with the text.

Read the higher education page
An insurance worker at a laptop beside a city window, surrounded by floating interface panels

Insurance

Claims handlers paste policyholder detail in to summarise it.

Claim files and personal financials leave with the question.

Read the insurance page
A banker standing at a laptop in a high-rise office, surrounded by floating interface panels

Banks and financial institutions

Advisers and analysts paste account detail in to draft and explain.

Account numbers and material non-public information go with it.

Read the banks and financial institutions page
A founder standing in an open-plan office, surrounded by floating interface panels

Startups

A small team moves fast with whatever tool is already open.

Cap tables, investor decks and unreleased code leave in a paste.

Read the startups page
An agency worker at a laptop in a bright studio, surrounded by floating interface panels

Agencies and consultancies

One client’s confidential brief sits a tab away from a competitor’s.

Work product crosses between accounts without anyone meaning it to.

Read the agencies and consultancies page
An engineer at a workstation overlooking a factory floor, surrounded by floating interface panels

Manufacturers

Engineers paste drawings and supplier terms in to check them.

A specification is a trade secret that does not look like one.

Read the manufacturers page
A shop owner at a laptop in her store, surrounded by floating interface panels

Retail and e-commerce

Support and marketing paste customer detail in to draft replies.

Records, loyalty data and payment details leave with the message.

Read the retail and e-commerce page

And everyone else

Every company has a browser, and something it would rather not lose.

HR records, board minutes, unreleased earnings. Regulation only decides who has to write the incident up afterwards.

Talk to us about your industry

You do not need to be regulated to be exposed. You need a device with a browser, and every business has those. Regulation only decides who has to write the incident up afterwards.

Why a separate control

Every control you own watches something a prompt is not

A file, a connection, a request. Those are the three things your stack was built to inspect, and a prompt is none of them.

Typed Send pressed Leaves the device Reaches the tool Itzal can still mask or block Secure web gateway can only report it
Endpoint DLP and CASB are not on this line at all: neither of them is looking at a block of text on its way out of a composer.
How four controls compare on what they see, when they can act, and what leaves your control
The question Endpoint DLP Network / CASB Endpoint surveillance Itzal
Sees the text typed into an AI tool No, it inspects filesNo, the session is TLSYes, by recording the screen Yes, in the composer
Covers files, USB and email leaving Yes, this is its jobPartly, for sanctioned appsNo With Shield
Can stop one send in the moment No, it reports afterOnly by dropping the connectionNo Warns or blocks that send
Where the inspection happens On the deviceIn the networkOn the device On the device
Who else sees the sensitive text NobodyNobodyThe recording vendor Nobody, ever
Reports coverage per surface NoNoNo Every device, continuously

The first three columns are not doing this badly. They are doing something else, and the repo’s own note on endpoint DLP reads don’t claim their scope.

These are not substitutes. Endpoint DLP still owns files, CASB still owns sanctioned SaaS, and the gateway still owns which tools are reachable. The useful exercise is naming the rows with no owner. The full comparison.

The next step

Bring your hardest question.

Forty-five minutes on your own data, run by an engineer. We will show you the gaps as readily as the catches.

Book a technical demo 

The console

What your security team actually sees

Counts, categories, and the rule that fired. Export what an auditor asks for.

There is no transcript to open, because one was never collected. More about the console.

Overview

1,842 devices reporting · last event 4 minutes ago

Last 30 days

Events

2,417

↑ 12% vs previous 30 days

Blocked before send

311

12.9% of events

Devices reporting

1,842

99.0% of enrolled fleet

Message content stored

0

by design, not by policy

Findings by framework

  • HIPAA986
  • GDPR621
  • PCI DSS433
  • Internal268
  • GLBA109

A card number is PCI whatever surrounds it. HIPAA and FERPA findings need health or academic wording nearby, which is why they are not simply the same names counted twice.

Risk mix

  • Critical146
  • High402
  • Medium751
  • Low1,118

Ordered by severity, not by count. A Critical row sorted to the bottom by volume is the row that gets missed.

What was done

  • Blocked311
  • Warned824
  • Logged1,282

The policy decides this per rule. Logging everything and blocking nothing is a legitimate first month.

Recent events

The eight most recent events. No message text is stored, so there is no column for it.
WhenUserRisk What was foundPolicy Client to destinationAction
14:22r.okafor Critical Card numberPCI DSS From macOS, Chrome to ChatGPT in a browser tab. Blocked
14:09m.delacroix High Person name in contextHIPAA From macOS, Safari to Claude in a browser tab. Blocked
13:58j.whitfield High CredentialInternal From Windows to ChatGPT through its desktop app. Blocked
13:51a.nakamura Medium Email addressGDPR From Windows, Edge to Gemini in a browser tab. Warned
13:44m.delacroix High National IDHIPAA From macOS, Safari to ChatGPT in a browser tab. Blocked
13:30s.oyelaran Medium Bank accountGLBA From macOS, Chrome to Claude in a browser tab. Warned
13:12p.rasmussen Low Phone numberGDPR From Windows, Chrome to ChatGPT in a browser tab. Logged
13:04t.abadi Medium Your own rule: Deal codenameInternal From macOS, Chrome to Claude in a browser tab. Warned

Seven columns, and none of them is the message. The snippet the real console keeps is already masked, ssn ***-**-6789, and nothing else was stored.

Straight answers

Everything else people ask us

Short answers, in the order they usually come up. The longer versions are in the articles above.

Does Itzal read my employees' conversations?

No. The check runs in a small program on the endpoint, and the raw text is never transmitted, stored off the device, or written to a log. Administrators see data types, counts and risk scores. They never see the message.

Can it stop something, or only report it?

Both. Itzal can log quietly, warn the employee inline, or block the send outright, set per framework and per destination, so an approved tool and a personal account are treated differently.

Is deploying this legal where we operate?

That depends on jurisdiction and needs your counsel, not a vendor's reassurance. Several US states and most EU member states require advance written notice for endpoint monitoring. What we know, and what we don't.

What does it cost to be wrong about this?

The average data breach reached $4.44M in 2025, and shadow AI added $670K on top. 63% of breached organisations had no AI governance policy at all. Those are IBM's figures, cited on this page.

Will my employees just use their phones instead?

Some will, and no endpoint control reaches a personal phone. That is the honest limit. What Itzal changes is the easy path: pasting into a browser tab on a managed laptop is where most of this happens, because it is where the work already is.

How long does it take to deploy?

One installer and one install, pushed by your existing MDM. There is no appliance, no proxy and no certificate to distribute. Turning on another product later is a licence change rather than a second rollout.

What happens if the detection is wrong?

A false positive warns an employee who did nothing wrong, which is why the thresholds are yours to set and every rule can log rather than block while you tune it. Name detection is measured at 0.959 precision on our corpus, and the figure is published rather than claimed.

Does it work with the AI tools we have approved?

Yes, and differently from the ones you have not. Policy is set per destination, so a sanctioned tool can warn where a personal account blocks.

See it on your own hardware.

A working demo, not a deck. Bring a policy you care about and a device you trust.